A scary question, but not nearly as frightening as the answers you’ll uncover as you track the current journey of your precious prospects.
In order to really uncover the truth you must take a long, hard look at your current efforts. How many of the following statements accurately depict your building company?
- More and more of my leads are purchasing from competitors.
- I know I should be getting more of a return from my marketing budget.
- Collecting prospects isn’t the problem, converting them is.
- My leads need better attention throughout the sales cycle.
- I spend more time sourcing leads than selling homes and growing my business.